You're busy running your business. You've got a Facebook page, maybe an Instagram account. You might be thinking, "Do I really need a website too?"
The short answer: yes. Here's why.
1. Your Customers Are Looking for You on Google
When someone needs a service like yours, where do they go first? Google. They search for "plumber near me" or "best café in St. Petersburg" or "family dentist."
If you don't have a website, you're invisible in those searches. Social media pages rarely rank in Google search results, but websites do. Without a website, you're missing out on customers who are actively looking for what you offer.
2. You Don't Own Your Social Media Presence
Facebook, Instagram, TikTok — these platforms can change their algorithms, raise their prices, or even shut down your account without warning. It happens more often than you think.
Your website is yours. You own it. No algorithm changes can hide your content. No platform can shut you down. It's your digital storefront that you control completely.
3. A Website Builds Trust and Credibility
Think about it from a customer's perspective. If they're choosing between two businesses and one has a professional website while the other only has a Facebook page, which one seems more established and trustworthy?
A website signals that you're a real, legitimate business. It shows you're committed to serving customers. It makes you look professional — because you are professional.
4. You Can Share More Information
Social media posts are limited in what you can share. A website gives you space to:
- Explain your services in detail
- Share your story and values
- Display a full menu or service list
- Show off your best work with a portfolio
- List your hours, location, and contact info clearly
- Answer frequently asked questions
- Feature customer testimonials
All of this information is available 24/7, even when you're closed or busy with customers.
5. It's More Affordable Than You Think
Ten years ago, getting a website built could cost thousands of dollars. Today, it doesn't have to.
At Lucitech, we build professional custom websites for small businesses starting at just $50/month. We handle everything — design, hosting, updates in minutes — so you can focus on running your business instead of wrestling with technology.
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Get a professional website designed for your business. No tech skills required, and you can update it anytime just by texting us.
Get Started for $50/monthThe Bottom Line
Your small business deserves to be found. A website makes that happen. It's not about keeping up with technology for technology's sake — it's about making sure customers can find you when they're ready to buy.
Don't let another month go by where potential customers can't find you online. Get your website today and start showing up in search results tomorrow.